NPR Heart Zune
By Rob Safuto on Dec 4, 2006 in Social Media |
Someone just pointed me to a page on the NPR Podcast Directory that includes an image link that invites the user to “download to zune”. The image link (which I dare not post given the rumors about Microsoft’s licensing for their Zune images) sits next to the standard “Download MP3″ link for the NPR Directory.
Both links point to exactly the same place and do exactly the same thing. They start the download of an MP3 File.
After taking a closer look at the directory I can see this link on every page. Some pages have a link that goes to the Zune Website page that tells you how to transfer audio files over to the Zune.
Have the folks at NPR crowned the Zune the winner of the next gen portable media device wars? Not likely. I can’t imaging that NPR is not being paid for such gratuitous placement of the Zune logo on their pages.
I hope they’re being paid well. Because most anyone in the know has heard that the Zune is far from a true contender in the battle to house and play portable media for the masses.




Adam | Jan 8, 2007 | Reply
I noticed that NPR has started replacing podcast links, which would normally open iTunes with Zune links, which do nothing.
Further, it seems that both can’t appear on the same page–if it says download to iTunes, it doesn’t say Zune, and vice versa.
PodcastNYC.net | Jan 11, 2007 | Reply
I don’t know what they’ve replaced but I definitely don’t see the requisite iTunes links . The Zune links go to a page describing how you can get podcasts on your Zune. Definitely a waste of a link. I’m sure they’re getting paid nice $$$ to clutter up their directory.