Five Social Media Questions Answered
By Rob Safuto on Mar 18, 2007 in Q&A, Social Media | Tags: Advice , Blogging , Business , Questions
- What type of a business needs a blog? Any business that needs to connect with people and organizations via the web.
- How often should we post to our blog? As often as you have something relevant to communicate to your audience.
- What would qualify as relevant content for a business blog? Company news. Events you be attending or organizing. Opinions and analysis on your industry.
- Should we allow comments? Yes. Comments allow your audience to engage your business in a conversation that might not otherwise take place.
- Will a blog replace other forms of communication? No. A blog is just one tool in your suite of communication channels. Opt-in email lists, press releases and face to face contact are still powerful ways to send your message.
[tags]Social Media, Business, Advice, Blogging, Questions[/tags]
