By Rob Safuto on Jan 27, 2008 in Social Media | 1 Comment
When I read the book Free Prize Inside by Seth Godin I was reminded about how remarkable products make marketing simple. So many companies marketing web services make average products then try a variety of marketing tricks in order to get people to take notice and talk about their services. Smart marketers figure out what [...]
By Rob Safuto on Jan 26, 2008 in Social Media | 0 Comments
I may be late to the game on this one. Wouldn’t be the first time. But I noticed today that YouTube has finally added some features that allow for more customization of user channels on the site. Chief among these changes is the ability to upload a channel image. Previously you were only allowed [...]
By Rob Safuto on Jan 24, 2008 in Social Media | 3 Comments
If you are anything like me you are scattered about the internet. Its just one of those things that has happened over tim. I’ve had a personal site at www.safuto.com for many years. A few years ago I signed up for a Flickr account. Then MySpace and Facebook, YouTube, Twitter plus a couple of [...]
By Rob Safuto on Jan 20, 2008 in Social Media | 0 Comments
This post continues the practice of giving advice to those web services that aim to capitalize on the explosion in independent media publishing on the internet. These services are attempting to gain the favor of bloggers, podcasters, community builders and enterprise level producers who are looking to leverage Web 2.0 or social media technology.
Sadly, just [...]
By Rob Safuto on Jan 17, 2008 in Social Media | 0 Comments
About two and a half years ago I featured an artist called JayMay on my Alley Cuts music podcast. That podcast is on hiatus but the shows are still available and they also run from time to time on KYOU Radio.
I happened upon a news item yesterday that indicated JayMay has since taken her career [...]
By Rob Safuto on Jan 13, 2008 in Social Media | 4 Comments
The Back Story
A blistering discussion on the subject of podcast advertising and statistics was started by Mark Hopkins who writes posts for a blog called Mashable. Mark opined that the problem with podcasting isn’t downloads in response to the news from Wizzard Media (owners of popular podcast host Libsyn) that they delivered a billion [...]
By Rob Safuto on Jan 6, 2008 in Reviews | 4 Comments
In late September of 2007 my brand new iPod Touch arrived. This was my first iPod ever and also my first ever purchase of an Apple product. I wanted to share my thoughts about the device but I also know that first look reviews aren’t very useful. People are usually excited to get something new [...]
By Rob Safuto on Jan 4, 2008 in Social Media | 0 Comments
In a few weeks it will be three years since I published my first podcast. Definitely an important milestone. While I have been blogging for a few years it was podcasting that really got me interested in all aspects of social media. For the good part of the last year I dedicated a significant amount [...]
By Rob Safuto on Jan 4, 2008 in Social Media | 2 Comments
I was listening to a recent episode of For Immediate Release and heard Neville Hobson mention a post by Dan York where Dan asks, “Where have all the Blognation writers gone?” In that post Dan links to Martyn Davies who compiled a list of the current outlets for Blognation writers. Still with me?
Neville also mentioned [...]
By Rob Safuto on Jan 1, 2008 in Social Media | 0 Comments
The posting of this file is long overdue. I lead a discussion about podcast statistics at the PodCamp Philly event on September 8, 2007. I’ve put the audio I recorded from the session up on the Internet Archive. If you have any interest in new media statistics then I believe it is worthy of a [...]