By Rob Safuto on Feb 4, 2007 in Analysis, Social Media | 1 Comment
It seems to me that there are certain phases that every social media startup goes through in one form or another. Good or bad, how a company deals with these phases can ultimately determine their future.
Sometimes the issues raised in these phases lead to the development of technologies that push the industry forward. And other [...]
By Rob Safuto on Sep 9, 2006 in Analysis, RSS, Social Media | 0 Comments
I’ve been doing some research on the best way to consume RSS feeds on a mobile device. Dave Winer’s New York Times River is great but you only get summaries of the stories and when you click through it takes you to the NY Times regular website.
Dave has also taken a few select blogs and [...]
By Rob Safuto on Sep 3, 2006 in Analysis, Social Media | 0 Comments
This post will surely elicit some controversy as it dives into the social media hornets nest known as statistics.
I started thinking about stats again after seeing that the FeedBurner stats for TechCrunch indicated that blog eclipsing 100K readers. Interestingly enough that number has dipped to around 87K as I write this post.
First off, I want [...]
By Rob Safuto on Sep 1, 2006 in Analysis, Social Media | 1 Comment
In my recent discussion with Josh Hallett about corporate responsibility with respect to commenting on viewed blog posts I mention that bloggers should use a channel created by the corporation if they want to ensure a direct response.
In the comments, Josh indicated that some firms don’t have good direct channels. That’s a shame because those businesses [...]
By Rob Safuto on Aug 16, 2006 in Analysis, Blogging, Podcasting, Social Media | 1 Comment
The previous two posts on this topic set the stage for providing a concrete definition for blogs and podcasts. Not an easy task by a long shot but worth a try just the same.
I think that one of the limiting factors in widespread adoption of social media tools involves the ability of the everyday person [...]
By Rob Safuto on Aug 9, 2006 in Analysis, Blogging, Podcasting, Social Media | 1 Comment
In late 2004 the idea of a podcast was born. In the early days things are typically simple. I believe that most early adopters of podcasts defined them as media delivered via an RSS 2.0 feed with enclosures. If you know the terminology then it seems pretty simple.
A podcaster was a person who created an [...]
By Rob Safuto on Aug 4, 2006 in Analysis, Blogging, Podcasting, Social Media | 1 Comment
I have two questions that I ‘d like to explore in this series of posts. What’s a Blog? and What’s a Podcast? The answers to these questions may seem to be simple but I’m increasingly finding out that it’s not so.
My motivation for exploring these issues lies in the fact that I am hearing quite [...]
By Rob Safuto on Jun 27, 2006 in Analysis, Social Media | 0 Comments
I read an article this morning in the print version of the Wall Street Journal indicating that NBC Universal has struck a deal with YouTube to use their social video sharing community to promote NBC shows.
It was only a couple of months ago that NBC Uni was fuming over the presence of copyrighted content on [...]