By Rob Safuto on Jun 11, 2008 in Social Media | 0 Comments
Apple has just tossed a huge bone to high traffic social media sites. But will they pick it up?
Sites like Twitter, FriendFeed and yes even the mighty Facebook are grappling with the issue of exactly how they can earn enough revenue to continue to support their services without the need for future rounds of funding. [...]
By Rob Safuto on Jan 27, 2008 in Social Media | 1 Comment
When I read the book Free Prize Inside by Seth Godin I was reminded about how remarkable products make marketing simple. So many companies marketing web services make average products then try a variety of marketing tricks in order to get people to take notice and talk about their services. Smart marketers figure out what [...]
By Rob Safuto on Jan 6, 2008 in Reviews | 4 Comments
In late September of 2007 my brand new iPod Touch arrived. This was my first iPod ever and also my first ever purchase of an Apple product. I wanted to share my thoughts about the device but I also know that first look reviews aren’t very useful. People are usually excited to get something new [...]
By Rob Safuto on Dec 23, 2007 in Apple | 0 Comments
I stopped by the Apple store today on 14th Street. This is a very new location. I ended up buying a Belkin Tune Base FM for my iPod Touch. I tried it on the way home and it worked real well in my Honda Civic. I’ll definitely be a lot safer when manipulating my iPod [...]
By Rob Safuto on Aug 12, 2007 in Commerce | 0 Comments
I saw that Apple had finally gone social with their iTunes music store and just had to try it out. You can now share data from your account via RSS feeds and widgets (like the one below) that let you share purchases, reviews and favorite artists.
The new feature is called My iTunes. What I find [...]
By Rob Safuto on Jan 9, 2007 in Mobile, Podcasting, Social Media | 0 Comments
The Apple iPhone has been officially announced at Macworld 2007. If this thing lives up to the specs presented by Steve Jobs then 2007 may be the year that portable social media takes off.
The implications for podcasting are clear. With iTunes integration, a Safari browser and enough hard drive space (4GB or 8GB) to store [...]
By Rob Safuto on Oct 7, 2006 in Analysis, Conferences, Podcasting, Social Media | 3 Comments
I think that the list of no shows for the 2006 Podcast Expo says as much about what’s going on as the list of companies that were in attendance. I feel like this is a must attend event for companies who claim to be in the business of podcasting. After all, this is the type [...]
By Rob Safuto on Sep 1, 2006 in Analysis, Social Media | 1 Comment
In my recent discussion with Josh Hallett about corporate responsibility with respect to commenting on viewed blog posts I mention that bloggers should use a channel created by the corporation if they want to ensure a direct response.
In the comments, Josh indicated that some firms don’t have good direct channels. That’s a shame because those businesses [...]